We worked with Tourico Holidays for Arabian Travel Market 2016, delivering a bold and confident exhibition stand at the Dubai World Trade Centre. The stand was designed to support Tourico’s growing presence at major international travel exhibitions while providing a welcoming and professional environment for meetings with global travel partners.
The brief was to create a visually striking stand that reflected Tourico’s worldwide reach, supported strong digital content, and allowed the layout to adapt across different international shows while remaining consistent in brand and quality.
Bespoke Exhibition Stand Design
The stand design focused on clean architectural lines and a strong, modern aesthetic that aligned closely with Tourico Holidays’ brand identity. Large digital screen arrays were integrated into the structure to showcase destinations, offers, and video content, helping to draw attention from across the show floor.
The layout balanced open engagement areas with dedicated meeting spaces, ensuring visitors could move easily through the stand while still allowing for focused conversations. At ATM Dubai, the two storey structure added presence and visibility, reinforcing Tourico’s position as a global travel provider.
Throughout the design process, we worked closely with the Tourico team to refine screen configurations, content placement, and layout details, ensuring the stand performed effectively within the busy exhibition environment.
Construction and Installation of the Exhibition Stand
Our team managed the full delivery and on site build at the Dubai World Trade Centre. All structural elements, graphics, lighting, and digital screens were installed with precision to ensure a high quality and reliable finish.
Final checks were carried out ahead of the show opening to confirm screen performance, lighting levels, and overall presentation. The completed stand provided a strong and consistent platform for Tourico Holidays to engage with partners and promote their global offering throughout the event.
If you are planning an exhibition stand that needs to perform across multiple international shows while maintaining strong brand consistency, we would be happy to discuss how we can support your next event.