Customer Questions

A custom-designed exhibition stand is built specifically for your brand, objectives, and space. It’s designed from the ground up using bespoke materials and layouts to create a unique presence that reflects your identity. In contrast, a system stand (also known as a modular stand) uses pre-made components, often resulting in a more standardised look. While system stands can be cost-effective, a custom stand offers maximum flexibility, impact, and brand consistency.

We can deliver a full custom exhibition stand from brief to build in as little as 14 days, depending on complexity and availability. Ideally, allowing 4–6 weeks gives time for design development, materials sourcing, approvals, and pre-build checks. The earlier we’re involved, the more we can explore design ideas, build efficiencies, and venue-specific considerations.

Yes, many custom exhibition stands are designed with reusability in mind. If you're exhibiting multiple times throughout the year, we can build the stand in a way that allows for easy reconfiguration, rebranding, or size adjustments to suit different spaces. We also offer stand storage between events and can handle transport, updates, and logistics for your full event calendar.

Absolutely. ICE Agency has delivered custom exhibition stands in over 20 countries across Europe, the Middle East, and beyond. We manage the full logistics, including transport, customs, installation, and local compliance. Our international experience means we’re familiar with venue requirements and can coordinate directly with organisers to ensure a smooth install, wherever the show takes place.

We can turn around an initial exhibition stand design proposal in as little as one working day. Once we receive your brief, our in-house design team gets to work creating a visual that brings your brand to life and meets the venue specifications. For larger or more complex stands, additional time may be needed for concept development and revisions.

Yes, we handle direct communication with show organisers to ensure your exhibition stand design is approved and fully compliant. We know how critical it is to meet organiser deadlines and technical guidelines, and we take that admin off your plate. From layout checks to height restrictions and access rules, we make sure everything is signed off well before build day.

Yes, we take care of all the essential show orders on your behalf — including electrics, rigging, internet, passes, and waste management. We’ll also complete and submit all mandatory organiser forms, making sure every box is ticked. Our team has years of experience working with event organisers, which helps avoid last-minute surprises and ensures a smooth exhibition setup.

Yes, we offer a pre-build service where your exhibition stand is constructed at our facility before it’s transported to the venue. This allows you to see the stand in full and request any adjustments ahead of the live event. It’s a great way to ensure you’re completely happy with the design, layout, and finish — and it gives added peace of mind before show day.

No, your first exhibition stand design is completely free. It’s part of our end-to-end service. Once we receive your brief, our design team will create a custom concept visual with no obligation. It’s a great way to explore ideas and see what’s possible, whether you’re a first-time exhibitor or planning a full calendar of events.

Yes, our installation team will be on site throughout the build and at handover. You’ll have a dedicated project manager who ensures everything is delivered, built, and handed over exactly as agreed. We remain on site until everything is signed off, tested, and exhibition-ready — giving you the confidence to simply turn up and focus on the show.

We offer secure exhibition stand storage between shows, and yes, there is a small monthly fee for this service. Storing your stand with us means we can maintain, clean, and prep it ahead of your next event. It's an ideal solution for multi-event schedules and clients looking to reuse stands across different venues or regions.

A well-built exhibition stand can last several years, especially if it’s stored and maintained properly between events. Many of our clients reuse stands multiple times, with small updates for layout or branding. We build for durability and flexibility, so your stand stays looking sharp from one event to the next — whether you exhibit once a year or every few months.